Transshipment Strategy

Here is the Prompt for this week’s discussion:

What companies or supply chains can you think of and research that use an inventory pooling or transshipment strategy?

Please name the company or supply chain and describe the strategy that they are using.

Solution

Rhenus Company is a leading European logistics company, which is in the limelight due to its transshipment strategy. The company is containing high-quality logistics services for different clients around the globe. Interestingly, the transshipment strategy has been implemented at almost 365 sites.

This company is providing the logistics services too much organization through executing the transshipment strategy. The management of the company is using this strategy through streamlining the intermediate destinations to choose other modes of transportation to reach different destinations. To execute this strategy, the company is focusing on seaports, inland ports, inter-model air freight, and port agency. The company is using different logistics modes and combines them to reach the destinations effectively. Interestingly, transshipment strategy is a good option for the company because it keeps the logistics cost quite low. In Rhenus, Company, the transshipment strategy works in a cycle, as it starts from air frights or seaports and end at inland ports or road transportation (Blue Water Shipping).

STRATEGY DESCRIPTION

The company has a spirited logistics process to combine the international or domestic transport chain effectively. The company management has enhanced the visibility of large international shipments to meet the custom and designated areas. To implement this strategy successfully, the company is intending to increase the number of containers at different ports.  In the transshipment strategy, the company management has included the mutual concerns of all strategic logistics partners or manufacturing firms, which enables the business expansion and portability as well. The most interesting thing, which has been observed, is the customization, as changes in the modes of transport according to client’s needs seems worthy of the management. When meeting long international routes, the company analyzes the logistics or supply chain needs and decides the intermediate route. Reaching the destination is the minimum time at the lowest cost is the main preferences of the company, and it has been justified by this particular strategy (Blue Water Shipping).

Work Cited

Blue Water Shipping. “Developing partnership with Rhenus.” Blue Water Shipping. Blue Water Shipping, 4 July 2016. Web. 5 February 2018. https://www.bws.net/en/media/news/2016/07/04/developing-partnership-with-rhenus.

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